Keynote Speaker
"Dynamic.
Engaging.
Unforgettable."
Dr. Marcus Collins is a bestselling author, award-winning marketer, and professor at the University of Michigan's Ross School of Business. He speaks to audiences around the world on culture, consumer behavior, and the invisible forces that drive human action.
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Cultural Brand Marketing
"There is no force more influential on human behavior than culture."
— Dr. Marcus Collins
Previous talks
Unlocking Consumer Behavior
Why people buy what they buy and how organizations can drive behavioral adoption.
A Case of Cultural Contagion
How ideas, movements, and brands spread through the mechanics of culture.
The Power of Perspective
How cultural lens shapes the way we see the world — and why it matters in business.
Redefining Data + Insights
Why data alone can't tell you who people are — and how cultural insight fills the gap.
ABC News: Culture & Human Behavior
Nothing is more influential on human behavior than culture.
Thinkers50
A conversation on culture, marketing, and the future of brand strategy.
Television & Media
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Bring Marcus to your stage
From corporate conferences to university stages — available for keynotes, panels, and fireside chats.
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